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	<title>Atlanta Web Design Company &#124; Blog Design and Wordpress Themes &#124; Best Web Hosting  &#124;  Atlanta, Georgia &#187; SEO &amp; SEM</title>
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		<title>Push Your Competition to the Next Page</title>
		<link>http://www.zowbie.com/niche-saturation/</link>
		<comments>http://www.zowbie.com/niche-saturation/#comments</comments>
		<pubDate>Sat, 07 Feb 2009 03:33:29 +0000</pubDate>
		<dc:creator>Carl Martens</dc:creator>
				<category><![CDATA[SEO & SEM]]></category>
		<category><![CDATA[niche marketing]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>

		<guid isPermaLink="false">http://www.zowbie.com/?p=107</guid>
		<description><![CDATA[Seeing double on a Google Search Engine Result Page (SERP) is not a glitch&#8230;it is actually a very good thing. When a site displays twice on a SERP we call the instance “indents” or “double listings”. Site architecture and link strategies are what produce these double listings. It isn&#8217;t good enough just being #1, or [...]]]></description>
			<content:encoded><![CDATA[<p>Seeing double on a Google Search Engine Result Page (SERP) is not a glitch&#8230;it is actually a very good thing. When a site displays twice on a SERP we call the instance “indents” or “double listings”.  Site architecture and link strategies are what produce these double listings.</p>
<div id="attachment_110" class="wp-caption alignnone" style="width: 465px"><a href="http://www.zowbie.com/wp-content/uploads/2009/02/google-search-result-zowbie-consulting.png"><img class="size-full wp-image-110" title="google-search-result-zowbie-consulting" src="http://www.zowbie.com/wp-content/uploads/2009/02/google-search-result-zowbie-consulting.png" alt="google-search-result-zowbie-consulting" width="455" height="242" /></a><p class="wp-caption-text">Not the best example of nich saturation, but a good example of a double listing.</p></div>
<p>It isn&#8217;t good enough just being #1, or #2, or numbers 1-3 for a specific  search phrase in your given niche&#8230;you must strive to achieve niche saturation.</p>
<blockquote><p>Niche saturation is about displacing your competition. It’s about creating the illusion of greater choice to searchers and funneling money to your pocket.</p></blockquote>
<p>How did this happen?  You need to have 2 relevant pages.   Both pages need to have keywords in the title.  Then interlink each page with relevant anchor-text containing those keywords.  Be sure the Titles aren’t identical and then use a “feeder” site to gain an external link to each of the pages with the appropriate anchor text.</p>
<p style="text-align: center;"><a href="http://www.zowbie.com/wp-content/uploads/2009/02/diagram-of-double-listing-procedure.jpg"><img class="size-full wp-image-111 aligncenter" title="diagram-of-double-listing-procedure" src="http://www.zowbie.com/wp-content/uploads/2009/02/diagram-of-double-listing-procedure.jpg" alt="diagram-of-double-listing-procedure" width="277" height="303" /></a></p>
<p>Use keywords in your title and link to them heavily within your site/blog.  Then whenever you write a follow-up article the appropriate posts will already be interlinked with the other as long as your titles are common (not identical).  As far as the “feeder” &#8211; just use a site already in your control that matches in relevance (or find a relevant forum) &#8211; this can be in industry or geography (better if both).  Also, use a different domain while trying to saturate, you only get a single indent per domain.</p>
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